Are MOOCs only for education and self-improvement, or can they be more than that? Read on to find out how HKPolyUx’s new two-part MOOC, English at Work in Asia is breaking new ground in the ways traditional universities, online education providers, and forward-thinking companies can work together to give opportunities to creative and talented individuals who otherwise would not have that chance.
Are we recognized or ignored?
Steve Martin’s advice for success in the entertainment industry is to “be so good they can’t ignore you.” This profound statement has become a motto for many looking for success in all aspects of life. But, think about it for a while: Are our skills and strengths actually recognized, or are they in fact ignored?
A partner at one of the four largest accounting and auditing firms in Hong Kong once revealed that applicants nowadays look more and more identical on paper. Similar academic qualifications, impressive internships, exchange and extracurricular experiences are what employers see on all applications. What may seem to be your strength could easily go unnoticed because hundreds of other applicants have listed similar selling points.
Be SO good
Does this then suggest that everyone should continuously upgrade themselves to “be so good” as Steve Martin recommends? It may explain why online education – and MOOCs especially – are the rising trend in knowledge acquisition. But the key question remains: How we can make sure our skill sets won’t be ignored?
Identical Samples Identical Candidates
In an attempt to make themselves stand out, many people google “good samples” to find new ways to enhance their CVs, cover letters and LinkedIn profiles. But, the results take them to the same standard format with the usual general tips. While these tips are useful, if everyone were to adopt the same examples, everyone will look the same on paper, leading to an acceleration of candidates becoming increasingly identical on paper.
We can help!
The English at Work in Asia team aims to help job applicants present themselves so well, to be so good, that employers can’t ignore them. What we focus on in our course are two essential skills that apply to all countries when applying for jobs: knowledge of job application techniques and effective English skills.
We offer much more than a traditional online course. English at Work in Asia has partnered with The Lan Kwai Fong (LKF) Group, one of the most distinctive and diverse lifestyle operators and property developers in the region, in the search for creative, talented and motivated candidates for opportunities in Hong Kong, China and beyond.
CVs, Interviews, Hired!
Through our partnership with the LKF Group, top performing students in our two courses have the chance to benefit not only in the online world, but also in the real business world. The LKF Group has partnered with English at Work in Asia to:
- Look at the top CVs from qualified candidates
- Provide positive and negative feedback on those top CVs
- Provide interview opportunities for suitable candidates
- Potentially hire a candidate qualified to fill a position
Business Leaders Recruitment Experts
Our core content comes from interviews with business leaders and recruitment experts in Hong Kong. They give invaluable job application tips, secrets and advice about what to do at each stage of the application process. Building around these interviews, we’ve used our English language expertise to create a course filled with collaborative activities, interactive quizzes, and real-world assignments. By the end of the course, our students will know how to get noticed by potential employers. By tailor-making their applications, they will be the one who stands out from the crowd. They could be the one who gets that chance at the LKF Group!
Launching in October
Part 1 of the course launches on 5 October 2015. Students will learn how to sell themselves on paper and build a compelling online presence so that they will get that interview chance. In Part 2 of the course, participants will discover how to stand out and ace their job interviews.
As one our interviewees, Mr Philip Tsai, Vice Chairman of Deloitte China, points out, join this course to “learn from fellow students of different backgrounds and nationalities.” Enroll now and take control of your own future.
This guest post was written by Jessica Xia, an instructor at the English Language Centre of The Hong Kong Polytechnic University. Jessica is part of the team teaching the upcoming English at Work in Asia: Job Applications, CVs and Cover Letters, and English at Work in Asia: Preparing for a Job Interview on edX, starting 5 October 2015 and 22 November 2015.